About the webinar:
Information doesn’t sell itself. That is the presenter’s job. Success in delivering a scientific presentation can be measured by how well the audience accepts, retains, and takes action on the information presented. Unfortunately, far too much content in many presentations goes nowhere because the presenter, though skilled at doing science, may not be as skilled at selling his or her ideas from the presentation stage. What is needed is a new paradigm for technical presentations—one based on the best available science about how to connect with an audience and create engagement. That will be the topic of this webinar. Attendees will encounter ideas that may challenge the conventional wisdom about how to construct and deliver a scientific talk. Yet, scientists who have used these techniques have reported greater success in conveying their information.
You will come away thinking about your presentations in a new way. You will be prepared to use new tools, such as these:
- The Specific Purpose Statement as a content filter
- A fundamental structure for telling the story of your work
- An understanding of what it means to raise the stakes
April 22, 2020
A recording of the webinar will be made available here soon.
This webinar is free and open to the public thanks to the generous support of the Kavli Foundation and the American Chemical Society.
David P. Otey parlayed 25 years’ experience in broadcast engineering (and a degree in physics) into a second career as a speaker and speaking coach to scientists and engineers. The pivotal event in that transition was leading the training on a new, digital technology for more than 10,000 TV engineers and technicians. An award-winning speaker, he has studied under world-champion speakers and is a Certified World Class Speaking Coach (TM). He has contributed to books in both fields, including the NAB Engineering Handbook, Tenth Edition (2007) and World Class Speaking in Action (2015). His own books, The Speaker’s Quick Guide to Telling Better Stories (2017) and The Speaker’s Quick Guide to Technical Presentations (2019), are available on Amazon. His passion is for helping scientists unleash the power of story when describing their work.